Logo & identity for Isala, a yacht management company.

Our designing approach for the whole visual system is inspired by the brand's name, meaning the imaginary line of the sides of a ship, which is formed at their intersection with the surface of the sea.

In order to reinforce our concept we created motifs that represent the sea's surface, the submergence, the horizon. The color palette combined with the printing techniques, highlights the refined character of the brand's services.